August 4–10, 2025 marks Dental Health Week — the Australian Dental Association’s annual oral health awareness campaign. The theme this year is "Help Kids Reach Every S‑milestone", spotlighting key stages in a child's dental development and the role parents and caregivers play from their initial teeth and beyond.
What Are the “S‑Milestones”?
According to ADA guidance via Teeth.org.au and SA Dental, the campaign highlights:
Birth to first tooth: Clean gums with a soft damp cloth.
First tooth to 18 months: Brush twice daily and take children for their first dental visit.
18 months to 6 years: Brush with kids’ fluoride toothpaste and floss between teeth that touch. Have regular dental visits.
From 6 years old: Use adult fluoride toothpaste. Have regular dental visits.
From 8 years old: Support children to brush and floss on their own. Have regular dental visits.
Why Focus on These S-milestones?
Tooth decay remains one of the most common chronic diseases in Australian children. Early action can prevent pain, expensive treatments, and lasting oral health issues. By focusing on each S‑milestone, parents can help children build a solid foundation for a lifetime of healthy smiles.
Final Thought
Dental Health Week 2025 is more than just a campaign - it’s an opportunity to remember the importance of caring for teeth right from the start, and build positive oral care habits that can last a lifetime. By helping children “reach every S‑milestone,” families can invest in better overall health and confidence. Let’s keep smiles happy and healthy, together.
Talk to our friendly team if you have any questions and to book appointments at our Ringwood or Mitcham clinics.
